Doha, January 19, 2009 : Nasser Bin Khaled Automobiles, Qatar’s exclusive Mercedes-Benz dealer, recently achieved the ISO 9001:2000 accreditation following an outstanding growth in 2008. Despite the global financial turmoil, NBK Automobiles sustained exceptional sales results over the past 12 months proving, once and again, its leadership in the luxury segment across the region.

NBK Automobiles is the first Mercedes-Benz dealer in the Middle East, and one of the first automobile companies in Qatar to be accredited this prestigious certificate across its various departments.

Recommended by BUREAU VERITAS (BVQI), a leading management system certification body, the division has been awarded ISO 9001:2000 certification for the “Provision of Sales & After-Sales Services for Mercedes-Benz products”.

Mr. Ayman A. Mohammed-Ali, Nasser Bin Khaled Automobiles General Manager said: “NBK Automobiles’ main objective for adopting the International Quality Systems (ISO 9001:2000) is to raise the quality level of the services offered and to secure and exceed customer expectations. The ISO 9001:2000 qualification journey started two years ago; preparation for ISO certification was carried out internally by NBK Quality Assurance & Standardization Department inspired by the vision of our CEO Sheikh Nawaf and our DCEO Sheikha Hanadi Nasser Bin Khaled Al Thani, fully supported by NBK senior management. Our success is attributed to the tremendous dedication and efforts our team has committed to last year.”

Mr. Maher Cheikhrouhou, ISO representative said: “We congratulate NBK Automobiles on this outstanding achievement. The ISO recognizes best practices and exemplar services. Businesses that are ISO accredited are considered worldwide leaders within their various industries. With ISO 9001:2000, NBK Automobiles is today among the first-class global players of the automotive industry.”

The Quality Management System (ISO 9001:2000) is recognized as the controlling mechanism in sales management and administrative operations that aims to achieve measurable goals and objectives. Additionally, it is a mechanism for continual improvement in customer service efforts.

By maintaining the proper documentation system and through simplifying work procedures, NBK Automobiles will develop its performance according to the reputed international standards guarantying further success milestones for 2009.